Press kit

Covering Self? Start here.

Facts, assets, boilerplate and story angles for journalists and creators. Everything on this page may be used freely when writing about Self.

Fact sheet

Self: Read to Rise, at a glance.

What it is
An iPhone and Android app that turns ideas from great books into one small daily action — with proof you did it.
Launched
v1 on the App Store, February 2026 · v2 "Feed-first" on the App Store and Google Play, September 2026
Platform
iPhone · Android
Price
Free, no account needed · Self+ at €10/month or €60/year
The library
30 great books, distilled into 568 actionable ideas
Languages
English and Romanian — the app, all 568 ideas and their ready-made actions. Personalized actions and Growth Insights are written in the language you use the app in.
Founder
Mihai Ruscanu
Made in
Romania

Boilerplate

Self turns ideas from great books into one small daily action — and keeps the proof you did it.

Self: Read to Rise is a self-improvement app built on a simple observation: reading was never the hard part. Self distills 30 of the world's most useful books into 568 ideas, turns each idea into one small, dated action, and keeps the record once it's done — streaks, statistics and shareable Proof of Growth cards. The app is free to start, needs no account, and works in English and Romanian. Self is built in Romania and is available on the App Store and Google Play.

Story angles

Three ways into the story.

You don't have to read the books.

Most reading apps make the pile by your bed feel heavier. Self removes it entirely: the thinking is already distilled, and the unit of progress is a finished action — not a finished book.

Action-first, not summary-first.

Summary apps tell you what a book says. Self asks what you'll do about it today — one small step with a date, then a record that it happened. Knowledge apps measure reading time; Self measures change.

Built in Romania, Romania first.

A consumer app built bilingual — the app itself, all 568 ideas and their ready-made actions in English and Romanian, with personalized actions and Growth Insights written in the language you use the app in — launched by independent developer Mihai Ruscanu for the Romanian market first.

Assets

Logos and screenshots.

The Self logo — an orange S mark
The Self mark PNG on transparent · 1024×990 Download
Three screens from Self
App screenshots PNG on transparent · 2000×1129 Download
Self share card
Feature image For articles and link previews Download

Need something specific, such as individual screens? Email us and we'll send it. Romanian-language screenshots are ready to download.

A few guidelines

  • Call the app Self or, in full, Self: Read to Rise. Self is one word, capitalized, and not "the Self app".
  • Please keep the logo unaltered — no recoloring, stretching or effects.
  • Ideas in Self are paraphrased principles inspired by the books it references. Self is not affiliated with or endorsed by any of the referenced authors or publishers.

Writing about Self?

We aim to acknowledge every message within two business days (usually within 24–48 hours), and to resolve complaints within 14 days.

hey@selfreadrise.com