Ideas don't change you. What you do next does.

Self turns ideas from great books into one small action you can finish today — and keeps the proof you did.

Free to start · No account needed · On iPhone and Android

Three Self screens: a milestone reached, an idea from a book, and a completed action

The Self loop

You don't have to read the books.

Their best thinking is already here — distilled into ideas you can read in a minute and act on today. No reading list. No catching up. No guilt about the stack by your bed.

01Read the idea 02Act on it 03Rise

Try it now

See a real idea. Pick a real action.

No download and no account — this is the same library the app opens to.

Nothing is saved here. In the app it lands in your list, and completing it becomes part of your Proof of Growth.

What are you working on?

The library

Inspired by great books. Never copied from them.

Every idea is rewritten in our own words, with the book named as its source. You get the thinking, not the text.

568 Ideas ready to act on
30 Books distilled
1,704 Ready-made actions

The entire library is free. Most apps charge for the content and give the tracking away. Self does the opposite — every idea and every action is free, and Self+ charges for what goes deeper: personalized actions, capture from your own books, full statistics, Growth Insights and premium Proof of Growth cards.

HabitsFocusCourageClarityRelationshipsDisciplineGratitudePresenceResilienceGrowthMoneyHealth

How it works

One action won't change you. A hundred will.

Self isn't betting on a breakthrough moment. It's built so the evidence quietly accumulates — until one day the record is too long to argue with.

01

A minute of reading

One idea at a time, distilled from a book that earned its place. You understand it today — not someday, after the reading list.

02

One small act

The idea becomes a dated action sized to your day. Small enough to finish, real enough to count.

03

A rhythm forms

Today's Focus hands you the next idea, the streak makes showing up natural, and acting becomes your default.

04

The proof outweighs the doubt

Milestones, patterns, shareable wins. You don't have to feel different — you can look at the record and see it.

Introducing

Self+

See the pattern behind your progress.

As completed actions add up, Self turns your follow-through into clear themes: what works, where you stall, and the small moves that keep you going.

  • How quickly you finish different kinds of action
  • The themes you keep choosing
  • The actions you actually finish
A Growth Insight in Self, naming the pattern behind your completed actions

Proof of Growth

Not a promise to change. Evidence you did.

Every completed action can become a shareable card: simple, honest, and built from something you actually finished.

Your record

Let the small wins pile up.

Look back on the actions, ideas, and patterns that are quietly reshaping how you show up.

The Proof of Growth screen in Self, a wall of cards built from completed actions
The moment it lands

Finish it. Feel it count.

Mark it done, name what changed, and watch one small finish become momentum.

The action complete screen in Self, showing what you proved and a way to share it

The core value

Self sells the step after the insight.

Summary apps

Sell you comprehension.

They end the moment you understand the idea. Understanding was never the bottleneck.

Habit trackers

Sell you accountability.

They assume you already know which habit to build. Choosing it is the hard part.

Highlight managers

Sell you retrieval.

A better archive of things you still have not done. This was Self V1.

Self Read to Rise

Sells you the next move.

One idea, turned into one dated action you can finish today, with a permanent record that you did.

Simple pricing

Start free. Upgrade when it earns it.

The whole library is free — all 568 ideas, all three ready-made actions on each one. Self+ adds the parts that adapt to you.

Free

Begin the loop.

€0 no account needed

No book required. Sign in to keep your progress across devices.

  • All 568 ideas, ranked to your focus areas
  • Three ready-made actions on every idea
  • Today's Focus, every day
  • Actions list, streaks and progress
  • Reminders for what's due
Get Self — free
Self+

For when the loop is working.

€10 / month

or €60 a year — that's €5 a month, half the monthly price.

  • Made yours — actions rewritten to fit the goal you set
  • Your own books — capture a passage with the camera
  • The full picture — focus areas, completion rate, consistency calendar
  • Patterns you'd miss — themes across the actions you've completed
  • Proof worth keeping — premium Proof of Growth cards
  • Another take — try a different action for a passage you captured, up to a limit per passage
  • A quieter home screen — a dark app icon (iPhone only)
Get Self+

Cancel anytime — your free plan carries on as it was.

Good to know

Questions, answered.

Everything you need before turning the first idea into action.

The app

Everything Self puts in your hands.

Every idea already comes with three small actions you can finish today.

Proof of Growth

The Proof of Growth screen, a wall of cards from completed actions

12 areas of growth

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The ideas feed

The Self ideas feed, showing one book-backed idea

Reminders when something's due

Growth Insights

A Growth Insight naming the pattern behind completed actions

Free to start, no account needed — Self+ adds the parts that go deeper.

Read to Rise

Turn today's idea into today's action.

Start with the feed. Save one action. Let the proof accumulate.

Get Self — free
QR code that opens the Self download page Scan to open Self on your phone
The Self ideas feed, with one book-backed idea ready to turn into an action